How to Setup Your First Google AdWords from Scratch Google AdWords is “contextual” based, pay-per-click (PPC) advertising. Contextual means that the advertising is directly related to the search term entered on a Search engine. It means that if you are looking at a website on gardening, the Google Ads will be related to [...]
The following blog post will help you build your own WordPress theme from scratch. It will be teaching you everything you need to know about WordPress Theme development. By the end of it, your completed theme will carry a search engine optimization plug-in, Google supported micro format mark-up with a logical structure, smart CDD layouts, [...]
As a small business owner, you are trying to maximize your marketing dollars. A common question I hear from Internet Marketing customers in Dallas is: What is better? Adwords PPC or Organic SEO. Unfortunately, there is no easy answer to this. Let’s define some terms and then look at data from one of our website [...]
Search engine optimization or SEO is defined as "The techniques employed to improve a website’s ranking on the search results page of popular search engines." When properly employed, SEO will build your company website’s popularity. Of course, like many other elements of business, SEO takes work-it is not just a onetime job that once you [...]
What is WordPress and why use it on your site? You ask. Well WordPress is an open source blogging platform. It is used by millions of websites and bloggers worldwide. This bogging application is based on PHP and MySQL. You literally have access thousands of FREE plugins o WordPress is a great way to get [...]
Social networking continues to grow and Facebook continues to define lives of many people. Facebook Like Button these days is considered to be an integral part of every webpage and Facebook marketing is perhaps the prime form of internet marketing. The Facebook page is the dire need of every business and page comments provide the [...]
Whether you are a webpage designer or merely a dabbling in writing web pages, having a basic understanding of HTML (Hyper Text Markup Language) is a necessity. This is because HTML offers a plethora of ways to make your website both accessible to multiple users-in particular those with disabilities, as well as easy to navigate [...]