Internet Marketing

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How to Setup Your First Google AdWords from Scratch

How to Setup Your First Google AdWords from Scratch     Google AdWords is “contextual” based, pay-per-click (PPC) advertising. Contextual means that the advertising is directly related to the search term entered on a Search engine. It means that if you are looking at a website on gardening, the Google Ads will be related to [...]

By | 2018-04-19T19:55:37+00:00 July 12th, 2017|Categories: Google, Google Adwords, Internet Marketing|Tags: , , |Comments Off on How to Setup Your First Google AdWords from Scratch

First Round: Adwords PPC vs. Organic SEO

As a small business owner, you are trying to maximize your marketing dollars. A common question I hear from Internet Marketing customers in Dallas is: What is better? Adwords PPC or Organic SEO. Unfortunately, there is no easy answer to this. Let’s define some terms and then look at data from one of our website [...]

By | 2018-04-19T19:55:50+00:00 October 4th, 2012|Categories: Google, Internet Marketing|Tags: , , |Comments Off on First Round: Adwords PPC vs. Organic SEO

SEO: Steps to Implementing Search Engine Optimization into your Website

Search engine optimization or SEO is defined as "The techniques employed to improve a website’s ranking on the search results page of popular search engines." When properly employed, SEO will build your company website’s popularity. Of course, like many other elements of business, SEO takes work-it is not just a onetime job that once you [...]

By | 2018-04-19T19:55:53+00:00 March 23rd, 2012|Categories: Internet Marketing, Website Design|Tags: , , |Comments Off on SEO: Steps to Implementing Search Engine Optimization into your Website

HTML Tutorial: A Basic Introduction to HTML

Whether you are a webpage designer or merely a dabbling in writing web pages, having a basic understanding of HTML (Hyper Text Markup Language) is a necessity. This is because HTML offers a plethora of ways to make your website both accessible to multiple users-in particular those with disabilities, as well as easy to navigate [...]

By | 2018-04-19T19:55:55+00:00 January 21st, 2012|Categories: Internet Marketing, Programming, Website Design|Tags: , |Comments Off on HTML Tutorial: A Basic Introduction to HTML